_Client | Renault
_My role | Art Direction & Concept _AD | Fernanda Leite _CW | Ariane Dias _ACD / DC / VP | Doug Reis, Felipe Gal, Fabio Mozeli, Benjamin Yung
Responsáveis por mais de 30% dos acidentes de trânsito, os jovens tem seu primeiro contato com a direção nos games. Por isso a Renault criou a primeira auto-escola online num servidor de GTA, para preparar eles antes de saírem dirigindo nas ruas de verdade. Conforme vão completando provas no jogo os jogadores ficam mais próximos de ganhar um prêmio na vida real: um Renault Kwid Elétrico.
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Um trabalho que foi produzido mas que o cliente decidiu após concluirmos tudo, cancelar sua publicação. 🙁